Hair Extension Industry Survey, Trends, Outlook, Overview and 2025 Forecast | Million Insights

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26th November 2018: The market for Hair Extension industry is expected to grow due to rising concerns about self-image and being socially accepted. Bald headed people are nowadays spending a great amount of money on hospitals for hair transplantation and an alternate solution is hair extension. For women hair is a vital part of their self-image. Women find themselves spending hours of their time trying to hide hair loss issues. In this regard human hair industry offers solutions through extensions and wigs. The global market is increasing at high rates, hair has been donated, and the demand for hair extension is prompting suppliers to source more human hair than before. Since there is no standards in monitoring the procurement hair can be taken against people's will Celebrity culture is propelling the market for hair extension. They are increasing the popularity of using real hair to supplement their own. Celebrity culture has made extensions more popular and there is increased demand for the same.
Extensions have become so good that it becomes difficult to differentiate them from real hair which is also propelling the demand for the hair extension industry. It is easily accessible to everybody and there is some hair extension suitable for everyone. New techniques such as strand application have made extensions last longer and look better. With this application, a protein, which is naturally found in hair, is fused to the existing hair. The extension hence looks and feels like natural hair and stays in place for months without drying. With packages of hair being sourced from Asia at much cheaper rates the extensions are now available at low rates as compared to the pricier hair processed in Europe. Most of the hair are donated at temples by women as an act of faith and are not even aware that they are contributing to the hair extension industry market. The increasing number of salons offering hair extensions is also rising hence increasing the demand for the same. The stylist will have the last say on the hair extension to be used by the consumer as the stylists expert view is considered as the most verified source.
The first hair extension app is set to arrive in Apple app store, which promises high-quality extensions, sold directly to the consumers. The increasing number of cancer surviving patients who lose their hair due to treatment will increase the demand for the hair extension industry. Women with thin hair and short hair now have an alternate and can have hairstyles, which they never imagined could have. This extra-added hair looks healthy for an average of four months before it dries out. Human hair was too costly until recently and consumers had to settle for synthetic hair as a substitute.
The market remains highly unregulated and consumers are beginning to ask when and how the goods are sourced. The source of raw materials remains as the main hindrance to the hair extension industry. The industry can be segmented based on color, which includes dark brown hair and natural blonde hair. As above 90% of the population has dark brown hair, the blonde hair cost much more due to its rarity. The big celebrity culture is further driving demand by social media like Facebook, twitter, magazines and tabloids. Different types of extensions include the clip in extensions, micro link extensions, fusion extensions, and tape in extensions. Tape in extensions is when hairs are attached to small sections of your natural hair using double-sided tape.
Remy hair remains of the highest quality and the cost is also high. Synthetic hair is the cheapest hair available but it does not blend as easily as human hair does. Synthetic hair does not withstand heat styling and tangles easily. China and India are the major exporters of hair. The main reasons are their population, cultural traditions, and availability. Once the hair is sourced, they are then treated. The hair is prepared through the weft, which is a framework that keeps the hair in place. They are also processed through colors and textures. The demand from Africa is extremely high due to their natural short hair. The defining characteristics of African women are hair, which they use to change their appearance. In Africa, the need for hair extension has increased as many African women suffer from hair loss. With increasing income per capita in emerging countries and more Working Women in such countries, the demand for hair extension will continue to rise. Major players in the industry include Klix, Hairdreams, Cindarella hair extensions, Balmain hair extensions, Easihair pro, Halo Hair Extensions and Socap. The companies can succeed if they are able to source raw materials cheaper than their competitors.

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